Combating Deepfakes with Blockchain-Based Authentication – SWEAR’s Approach to Digital Trust
By Jason Crawforth, CEO and founder of SWEAR Originally published to deloitte.com on August 7, 2024 In an era of rapidly advancing artificial intelligence, the ability to create hyperrealistic counterfeit videos, audio, and images, known as deepfakes, poses a significant threat to our society. The implications of deepfakes are far-reaching and not yet fully understood. […]
CNET: This AI Startup Wants to Be the Notary of the Internet
Swear has developed a process to identify manipulated media like deepfakes. By Lisa Lacy, as originally published at cnet.com on April 9, 2024 So far this election year, 14 US states have enacted laws or provisions to regulate deepfakes, or manipulated media, in political messaging. That’s according to an analysis by nonprofit law and policy institute the Brennan […]
