Blog

SWEAR’s Authentic 2025 Highlight Reel

If 2025 had a highlight reel of our best moments, it would be loud, fast, and full of momentum for the SWEAR team. This year delivered packed show floors, headline-worthy awards, and a major product...

When AI Slop Floods Our Feeds, It Slips Into Our Systems: Why Authenticity at Capture Is Now Essential

We’ve all felt it: the internet is getting louder, faster, and stranger. Generative media has scaled at an unprecedented rate. One minute we’re laughing at surreal SORA clips, bunnies bouncing on...

Why Securing New Ground Matters More Than Ever

By Jason Crawforth, Protector of the Truth Next week, I’ll be in New York City for Securing New Ground (SNG). SNG is where the industry’s best minds gather, so of course, I will be there too.  In all...

Authenticity in Action: SWEAR Named Among Fast Company’s Top Innovators

We’ve been keeping this exciting news under wraps, but the wait is finally over — SWEAR’s Authentication Engine has earned not one, but two distinctions in Fast Company’s 2025...

Back to School: A Lesson on AI Misinformation

It’s August, which means class is (almost) in session, and today’s subject is AI misinformation. It seems like a futuristic concern, but it’s now a very real daily challenge...

5 Things You Wanted to Know About SWEAR’s CEO but Were Too Afraid to Ask

Do you ever wonder about the brains behind SWEAR? That’s our Founder, CEO, and fearless leader Jason Crawforth, and he is in the news once again (we think he likes the spotlight ) for his...

AI Misinformation Doesn’t Take Summer Vacations: Here’s How to Stay Ahead

Summer might be the season for poolside lounging and backyard barbecues, but AI-powered misinformation doesn’t clock out for summer vacation. In fact, it’s working overtime, quietly...

Is Your Security System Actually Secure? The Industry Faces a Digital Reality Check

In a world where video clips can be faked, voices cloned, and entire scenes generated out of thin air by generative AI, how do we know what’s real? For the security industry, which relies on...

When Seeing Isn’t Believing: The Ripple Effect of Revoking EO 14110

The United States Government made a bold but quiet move this January by revoking Executive Order 14110, which had provided federal direction on the safe and responsible development of artificial...