{"id":4746,"date":"2025-07-22T17:07:25","date_gmt":"2025-07-22T23:07:25","guid":{"rendered":"https:\/\/swear.com\/a\/?p=4746"},"modified":"2025-07-22T18:54:51","modified_gmt":"2025-07-23T00:54:51","slug":"ai-misinformation-does-not-take-summer-vacations-here-is-how-to-stay-ahead","status":"publish","type":"post","link":"https:\/\/swear.com\/a\/blog\/ai-misinformation-does-not-take-summer-vacations-here-is-how-to-stay-ahead\/","title":{"rendered":"AI Misinformation Doesn\u2019t Take Summer Vacations: Here\u2019s How to Stay Ahead"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4746\" class=\"elementor elementor-4746\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1cda438 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1cda438\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f02515c\" data-id=\"f02515c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a76d352 elementor-widget elementor-widget-text-editor\" data-id=\"a76d352\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Summer might be the season for poolside lounging and backyard barbecues, but AI-powered misinformation doesn&#8217;t clock out for summer vacation. In fact, it&#8217;s working overtime, quietly infiltrating our digital spaces, subtly altering images and videos online to spread misinformation, from political campaigns to video surveillance footage.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-703f53c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"703f53c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b704e09\" data-id=\"b704e09\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a51f97 elementor-widget elementor-widget-text-editor\" data-id=\"7a51f97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In 2024, the <\/span><a href=\"https:\/\/securityconference.org\/en\/publications\/analyses\/ai-pocalypse-disinformation-super-election-year\/\"><span style=\"font-weight: 400;\">World Economic Forum <\/span><\/a><span style=\"font-weight: 400;\">identified AI-generated disinformation as the second most likely risk to cause a global crisis due to its potential to affect elections around the world, underscoring the importance of ensuring authenticity in the media we consume online. But in an online landscape full of bad actors looking to use AI to confuse the masses, what can we do to ground our digital content in truth?<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcd6b5a elementor-widget elementor-widget-text-editor\" data-id=\"bcd6b5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>The Rising Tide of AI<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f2a3d8 elementor-widget elementor-widget-text-editor\" data-id=\"8f2a3d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">AI-generated deepfakes are no longer just a novelty. They&#8217;re a growing threat to public trust and security. According to a report from <\/span><a href=\"https:\/\/www.signicat.com\/the-battle-against-ai-driven-identity-fraud?utm_source=stifted&amp;utm_medium=paid-pr&amp;utm_campaign=7104339-Paid%20PR%202025\"><span style=\"font-weight: 400;\">Signicat<\/span><\/a><span style=\"font-weight: 400;\">, financial fraud attempts could rise to cost merchants as much as $91 billion by 2028, and AI-generated deepfakes are playing a significant role in this growth rate. From impersonating public figures to fabricating evidence, deepfakes are being used to manipulate narratives and deceive audiences and businesses alike.<\/span><\/p><p><span style=\"font-weight: 400;\">Additionally, the proliferation of AI tools has made it easier than ever to create convincing fake images, videos, and audio. A study by the <\/span><a href=\"https:\/\/www.pewresearch.org\/short-reads\/2019\/06\/14\/about-three-quarters-of-americans-favor-steps-to-restrict-altered-videos-and-images\/\"><span style=\"font-weight: 400;\">Pew Research Center<\/span><\/a><span style=\"font-weight: 400;\"> found that 63% of Americans believe that made-up or altered videos and images create a great deal of confusion about the facts of current issues and events. This confusion isn&#8217;t limited to the political sphere, either. It extends to security footage, legal evidence, and other critical areas where authenticity is paramount. But what can we do to ensure our digital content is reliable in the face of these serious risks?<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-53b099b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"53b099b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e2d31c1\" data-id=\"e2d31c1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-15bd1c2 elementor-widget elementor-widget-text-editor\" data-id=\"15bd1c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Hot Days, Cool Heads, Verified Data with SWEAR<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e3c1656 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e3c1656\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-40ba7f0\" data-id=\"40ba7f0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4a4d67d elementor-widget elementor-widget-text-editor\" data-id=\"4a4d67d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Consider SWEAR your lifeguard in an ocean of online misinformation. We map the digital DNA of video at the moment it&#8217;s captured, locking in authenticity before anyone gets the chance to tamper with it. This proactive approach means your footage is verified at the source, not after something goes wrong. It&#8217;s about giving security teams the peace of mind that their video security content is accurate, authentic, and ready to stand up to scrutiny when it matters most.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-afbf694 elementor-widget elementor-widget-text-editor\" data-id=\"afbf694\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>SWEAR: Sunscreen Against AI Content Manipulation<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63065b0 elementor-widget elementor-widget-text-editor\" data-id=\"63065b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Point-of-Capture Authentication:<\/b><span style=\"font-weight: 400;\"> We provide immediate verification of content authenticity by mapping cryptographic fingerprints at the moment of video capture.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Deterrence Through Transparency:<\/b><span style=\"font-weight: 400;\"> The knowledge that video content is authenticated from the outset serves as a deterrent against attempts at forgery.<\/span><\/li><\/ul><p><b>Independent Chain of Custody:<\/b><span style=\"font-weight: 400;\"> Utilizing blockchain technology, we create an unassailable digital chain of custody, preserving the credibility of video surveillance, especially in legal and mission-critical environments.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4bc66e0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4bc66e0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3b46bdf\" data-id=\"3b46bdf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-806d57a elementor-widget elementor-widget-text-editor\" data-id=\"806d57a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>STAYING AHEAD<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cc4f7a elementor-widget elementor-widget-text-editor\" data-id=\"3cc4f7a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In a world where AI-generated misinformation is a growing concern, staying ahead doesn&#8217;t mean letting AI make your security team paranoid all summer long \u2014 it just means equipping your team with the right tools for the job to ensure your digital content remains authentic when you need it most.\u00a0<br \/><\/span><\/p><p><strong><span style=\"font-size: 1.3rem;\">AI doesn&#8217;t clock out, but neither does SWEAR.\u00a0<\/span><\/strong><\/p><p>Ready to make sure misinformation doesn\u2019t spoil your summer fun? Start a conversation with our team\u00a0<a style=\"transition-property: all;\" href=\"https:\/\/swear.com\/a\/contact\/\">here<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Summer might be the season for poolside lounging and backyard barbecues, but AI-powered misinformation doesn&#8217;t clock out for summer vacation. In fact, it&#8217;s working overtime, quietly infiltrating our digital spaces, subtly altering images and videos online to spread misinformation, from political campaigns to video surveillance footage. In 2024, the World Economic Forum identified AI-generated disinformation [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":4751,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[52,65,75,23,77,60,51,50,55,28,71,89,69,93,56],"class_list":["post-4746","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-ai-and-security","tag-ai-deepfakes","tag-ai-in-security","tag-aiinsecurity","tag-blockchain-authentication","tag-blockchain-security","tag-blockchain-technology","tag-content-authentication","tag-cyber-security","tag-cybersecurity","tag-cybersecurity-solutions","tag-deepfake-protection","tag-digital-media-authentication","tag-election-security","tag-secure-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AI Misinformation 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